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05.06.2025

QUICK-STEP UNVEILS NEW COLLECTIONS AND INNOVATIONS IN ALPHA VINYL

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QUICK-STEP UNVEILS NEW COLLECTIONS AND INNOVATIONS IN ALPHA VINYL

08/01/2024

With the new collections and innovations in the Alpha Vinyl range, Quick-Step's Belgian designers confirm their international and pioneering role. There are striking new decors, such as the herringbone floors of the Ciro collection and the unseen authentic wood decors from the Bloom collection which uses a revolutionary surface technology to make vinyl indistinguishable from wood. Furthermore, the floors are not only beautiful but also waterproof, quiet and easy to install thanks to an integrated, sound-proofing underlay. Conclusion? In the world of Quick-Step, beauty and ease of use go hand in hand.

THE BENEFITS OF ALPHA VINYL AT A GLANCE

 

Quick-Step has developed an integrated underlay for each Alpha Vinyl plank or tile, making the installation process even quicker and easier. Joyce Van Waeleghem, Chief Designer at Quick-Step, explains, "Thanks to a unique production process, the underlay fits seamlessly to the planks or tiles, eliminating any concerns about gaps underneath. Additionally, the underlay is made from high-quality materials that ensure exceptional durability and stability." Another significant advantage of the new underlay is its ability to enhance the sound-proofing effect of the vinyl flooring. Combined with Quick-Step's innovative waterproof technology, you can rest assured and enjoy a peaceful and quiet environment in your home. Your only concern should be choosing a design that suits your interior

BRING NATURE INTO YOUR HOME WITH BLOOM

If you want to enhance the calming effect of Alpha Vinyl, the new Bloom collection is highly recommended. With a level of detail never before seen in vinyl flooring, it captures the essence of natural wood grain in a way that is both beautiful and durable. The realistic embossed texture on each plank mimics the look and feel of natural wood. So, whether you are looking for a modern, rustic or traditional look, with a choice of 25 colours as well as Bloom's unrivalled authentic designs, you will turn any house into a home. 

(B2B addition)

Why is the structure in the Bloom collection so refined? While traditional vinyl flooring has an added texture that goes into about 3 to 4 depths of the plank, our new technology allows us to add up to 75 depths of texture. This makes the design more realistic than any other vinyl flooring on the market.

NEW UNIZIP CLICK SYSTEM FOR HERRINGBONE FLOORS

Are you looking to infuse your interior with grandeur and timeless elegance? Look no further than a herringbone pattern floor. In the past, installing these floors was a challenge as it required purchasing separate 'A' and 'B' planks to achieve the desired pattern. However, Quick-Step's designers have come up with a solution: the Unizip click system. Rather than using two different types of planks, with Unizip you only need a single ingenious plank that seamlessly clicks together on both sides. This revolutionary system not only makes installation a breeze but also minimizes waste, as it’s much easier to know how many planks you’ll need. Say goodbye to complications and embrace the simplicity of creating a stunning herringbone pattern floor.

The new Ciro collection offers a captivating blend of classic and trendy wood designs that evoke nostalgic memories while providing the modern convenience and benefits of Alpha Vinyl. With its six decors ranging from light to dark, the collection seamlessly complements the extensive color range of the Bloom collection. This allows you to create a striking herringbone floor as an eye-catcher in one room while opting for a regular plank pattern in the rest of your home. Embracing the concept of mix and match has never been simpler! Enjoy the freedom to express your unique style and create a harmonious combination of flooring designs throughout your living space.